"Welcome to to SB Nation United, the newest and latest version of SBNation.com. Please do not close your eyes for a second while looking at the new digs. You are denying them pleasure, and would be unfair to deny them this after all they do for you each day.

Your eyes see a few things. They see the big, lovely blocks of content seamlessly integrated into the page. These mix news, commentary, and long-form pieces you cannot get anywhere else. You get all this for free, because the economics of our time are insane. Congratulations: take full advantage of this, and read it all like the sports glutton you are.

It's also all very pretty--even your commenting font looks smarter, doesn't it?--but pretty is nothing without utility. With United's platform, it is easier to get the full scope of SB Nation's 300+ team communities. These tidy, smart-looking pages load faster on the new platform, and translates universally to any device: mobile, tablet, PC, or decade-old flip phone. (Flip phone diehards: stay strong.)"

or not.